The story behind parle g product one of the india's oldest biscuit.

The first factory of, Parle-G, was founded in 1929 by the Chauhan family. However, the production of biscuits was started in 1939.  

After independence, Parle-G started putting advertisements to promote the business. They showed that they were selling glucose biscuits, and this was favored by Indians at large.

Whenever I hear Parle G's name, it always takes me to my childhood when this biscuit used to be everyone’s favorite.

But did you know that the success of the nostalgic biscuit is a product of the Swadeshi Movement.

Mohanlal Dayal Chauhan, a Mumbai-based silk trader, who was deeply influenced by the Swadeshi Movement decided to have a Swadeshi confectionery. 

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